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Massimiliano Decarli — AI & DePIN Strategy Advisor | Switzerland











Bellinzona, Switzerland
AI & DePIN Strategy
Doctoral Researcher

Strategic AI, grounded in research — not hype.

I help enterprise and public-sector leaders deploy Conversational AI, Agentic AI, and Decentralized Physical Infrastructure with the rigour these decisions demand — bridging what is technically possible and what organisations can trust, adopt, and govern.

Conversational AI
Agentic AI
Large Language Models
DePIN

Educated & published

  • Trinity College Dublin
  • United International Business School
  • Featured in the Ticinese press

§ 01
Profile

A researcher and a practitioner — in the same brief.

I work at the intersection of artificial intelligence and decentralized infrastructure: as a doctoral researcher studying how AI and blockchain are reshaping the Swiss economy, and as an advisor helping organisations put these technologies to work responsibly.

My research asks the question most vendors skip — not just whether a technology can be deployed, but whether people will trust, adopt, and rely on it. That distinction is where real value, and real risk, actually live.

“The hard part of enterprise AI is rarely the model. It is trust, governance, and adoption.”

For leaders in the public sector, healthcare, and utilities — domains where accuracy, privacy, and accountability are non-negotiable — I translate frontier technology into deployments that survive scrutiny. The result is fewer stalled pilots and more systems that earn their place.

Focus
Conversational AI · Agentic AI · LLMs · DePIN
Sectors
Public sector · Healthcare · Utilities
Doctorate
AI & blockchain in the Swiss economy
[DOCTORAL INSTITUTION + THESIS FOCUS]
Education
Trinity College Dublin · United International Business School
Based in
Ticino, Switzerland — working across Europe

§ 02
Practice

Advisory across four frontier capabilities.

Each engagement starts from a business problem, not a technology. Below is what I do and the outcome it is built to produce.

  • 01

    Conversational AI

    Most chatbot and voicebot projects stall on accuracy, trust, and adoption. I design, evaluate, and govern conversational systems so they actually reduce workload without eroding confidence.

    OutcomeAssistants people use, and leaders can stand behind.
  • 02

    Agentic AI

    Autonomous agents promise leverage but raise hard questions of control and accountability. I scope the right use cases, design orchestration and guardrails, and keep a human in the loop where it matters.

    OutcomeAutomation that stays reliable and accountable.
  • 03

    LLM Strategy

    Build or buy, open or closed, data and compliance — the model landscape is noisy. I help you set a defensible strategy: architecture, evaluation, and governance that fit your risk profile.

    OutcomeA clear model strategy, free of vendor lock-in.
  • 04

    Decentralized Physical Infrastructure (DePIN)

    DePIN is emerging fast and hard to assess soberly. Drawing on my research, I evaluate feasibility, tokenomics and governance, and the operational risks — separating durable opportunity from noise.

    OutcomeA clear-eyed assessment and roadmap.

§ 03
Research

I don’t just advise on adoption. I measure it.

Primary research is what separates an informed opinion from a guess. Selected work below.

Selected study · Switzerland

AI adoption, trust, and concern among residents and businesses in Ticino.

Co-authored with Sophie Hundertmark, generative-AI researcher at the Lucerne University of Applied Sciences and Arts (HSLU). A survey of 116 respondents on how AI services are used, and what people fear about them. Read coverage →

≈90%
use AI services in some form

42.6%
use them every day

75.6%
say AI improves daily efficiency

The finding that matters for deployment: alongside near-universal use, privacy and reliability remained the dominant concerns. Adoption and distrust coexist — which is precisely the gap a well-governed deployment has to close.

View full list of publications and talks →

[Add your other papers, conference talks, and media here]

§ 04
Contact

Let’s discuss your deployment.

Whether you are scoping a first pilot or de-risking a programme already underway, a short conversation is the fastest way to find out if I can help. No pitch — just a clear read on your situation.

Direct · [email@domain]
LinkedIn · [LINKEDIN_URL]

© Massimiliano Decarli · Bellinzona, Switzerland
AI & DePIN strategy advisory